Have you ever wondered how some brands create raving (sometimes lunatic) fans while others falter? It’s not an accident. Companies that understand their unique position and value in the market can thrive.
In order to thrive, you need to be different.
In today’s competitive market, true differentiation is hard…really hard. But it is not impossible, especially if you start with the right framework for developing your messaging. And that is the focus of our next Smart Marketing webinar!
Positioning 101: How to Make Your Company, Products and Services Stand Out
When: Jul 17, 2018 2:00 PM EDT
Where: Your computer
How: Register now
In this Smart Marketing webinar, our CEO, Brad Smith, will walk you through the process he uses to help our clients define their positioning using the four critical aspects of a marketing message: key differentiators, positioning, value proposition and core story.
We hope you can join us!