Here’s How to Get the Coveted Featured Snippet

Posted by

Want to make your content a real internet rock star? Today’s post shows you how – by earning a coveted spot on search engine results pages: The Featured Snippet First off … What is a… Read more »

7 Rules to Follow for SEO-Friendly Content

Posted by

Humans or algorithms: Which master must your content serve?  Answer: Both!  For your content to rank well in search, appeal to the right audience, and generate leads and sales, it needs to please both search… Read more »

Drive Traffic to Your Website – Without SEO

Posted by

SEO: We blog about it a lot: Old School vs New School SEO Technical SEO – Why Is It Important? How to Optimize Your Site for Voice Search Why? Because it’s one of the best… Read more »

Here’s How to Build an Instagram Following

Posted by

It’s visual. Slightly addictive. And taking the marketing world by storm. It’s Instagram – and if your business isn’t using it, you’re missing out on massive opportunities to build your brand, engage with customers (current… Read more »

Are You Using Facebook Ads Effectively?

Posted by

What’s the difference between a Facebook ad campaign that generates a 1,000x ROI – and one that falls flat on its face? Know-how! And that’s what you’ll find in today’s post. Facebook has enormous advertising… Read more »

How Is Video Marketing Changing the Playing Field?

Posted by

Tired of being pushed around by big businesses with their massive marketing budgets? Video marketing levels the playing field! Thanks to advances in smartphone technology and the explosion of social media usage, small businesses like… Read more »

Should I Geo-Target My SEO Campaign?

Posted by

Tired of nationals and other big brands dominating the web with their deep pockets? Want to rank better for the most relevant keywords for your niche? Ready to modernize your search engine marketing strategy –… Read more »

Email vs. Cold Calling

Posted by

To dial or type? THAT is the (marketing) question. On the one hand, statistics shared by HubSpot extol the virtues of email marketing: 59% of respondents say marketing emails influence their purchase decisions. More than… Read more »

Schema and SEO – Do They Go Hand in Hand?

Posted by

Schema. Structured data. Microdata. Oh my! As online marketing experts, we know that staying on top of SEO best practices requires continual learning – lots and lots of it. And we’re here to help. Today,… Read more »

Buffalo Fourth of July Fireworks – 2019

Posted by

As a leading Western New York digital marketing agency, BARQAR is proud to be a part of our great nation. And who doesn’t love fireworks? So, in honor of our country’s “birthday,” we’re sharing our… Read more »