Avoid Black Hat Tactics in Your Email Marketing

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Want to alienate your customers? Tick off your prospects? Ruin your company’s online reputation? We didn’t think so! Every business needs to market its products and services. But there’s a big difference between taking the… Read more »

Is Pinterest Worth It Anymore?

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When you think of social marketing “heavy hitters,” Pinterest may not immediately spring to mind. After all, the platform is commonly known as an online bulletin board to store and share images and videos. But… Read more »

Technical SEO: Why Is It Important?

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Oh, I can almost feel your eyes glazing over after reading this post title. But stick with me – technical SEO isn’t that tough to understand, and it’s incredibly important to your website traffic and… Read more »

Top SEO Companies in Buffalo

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Which Would Work Better for Your Business – Facebook Ads or Google Ads?

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“I’ll have one of everything!” As kids, most of us dreamed of walking into an ice cream shop and ordering EVERYTHING on the menu. But while that sounds fun, we all know it’s not practical… Read more »

Get to Page 1 Faster with Semantic Keywords

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Great digital marketing starts with experts.  These experts can improve your ROI on your digital marketing investment. Old school SEO is almost laughable – focusing on a singular keyword, and then stuffing it everywhere possible… Read more »

How Yelp Is Changing the Restaurant & Catering Industry

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We’ve been Yelpified! User reviews on sites like Yelp have a huge impact on the restaurant and catering industry. So much so that online reviews can now either make or break your business: In one… Read more »

What PPC Advertising Campaign Should You Go With?

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Bought a bag of M&Ms recently? The choices are out of control. From caramel and mint to pretzel and peanut butter, the seemingly simple process of choosing the right variety can be a little overwhelming.… Read more »

Someone Send a Raven – Display Ads Work!

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Haven’t received the message yet? Then let us be the first to tell you: Display ads work! Forgive the Game of Thrones reference, but display ads are an extremely effective (and cost-effective) marketing tool. So… Read more »

Slay the Competition with Remarketing

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Want to: increase targeted traffic to your website; generate more inbound sales leads; get more customers; and crush your competitors? Remarketing is here to save the day. What is Remarketing? Digital marketing retargeting – also… Read more »