Category: Smart Marketing
How to Target and Build More Backlinks
Are you looking for “votes” to help your website rank higher in search engines? Of course! Do you know how to get “votes” for your website without asking visitors for them? One way is through
How to Generate More Leads from Your Online Traffic
Do you want the number of leads from your website to stay as it is? Or, would you prefer to increase your number of qualified leads and, potentially, your revenue? Silly question, of course! Generating
What Is Website Funnel Optimization?
As a business owner, you have a website that showcases your brand, provides information about your products/services, and lets visitors get in touch with you. Your website may contain one or more funnels designed to send your
Marketing Optimization (SEO, CRO, Web Speed Opt) – What Is It?
As a small business owner, you likely have heard the term “marketing optimization” before. You also probably know it’s a good thing. But you might not know why. Marketing optimization involves maximizing the effectiveness of
Preparing Your Marketing Plan for a Recession
As you know, the U.S. is nearing a recession. This means consumers are cutting their spending. So, what does this reduced consumer spending mean for your digital marketing plan? Should you cut your marketing budget?
Keys to Great Marketing Storytelling
Sharing stories is an essential way of communicating with others. Telling persuasive stories lets you capture your listeners’ attention while educating and entertaining them. This is why your marketing stories are so important. The more
