Category: Smart Marketing

How to Set Your Marketing Goals for 2020
Want your marketing to: Increase your topline revenue and boost profitability? Generate more inbound leads and lower sales resistance? Make your salespeople more efficient and successful? Spur more prospects to choose your business over the

You Need a Digital Marketing Strategy in 2020 – Here’s Why
Are you still relying on old-school marketing tools? You know, things like print ads, radio spots, billboards, and brochures? It’s time to go digital! Statistics from Forbes and HubSpot illustrate why: 79% of consumers have

These Social Trends Will Put You Ahead of the Competition
“If you’re not the lead dog, the scenery never changes.” This old adage is true for canines…and for your business, too! When it comes to social marketing, “the lead dog” stays on top of social

Website Styles That Are Sure to Generate Traffic
Still eking by with a website that’s little more than an online brochure? You’re missing out! A modern business website is your director of first impressions. Your 24/7/365 source of inbound leads. An essential part

Track These 6 Email Marketing KPIs
Time for a little Jeopardy make believe: Category: Digital Marketing Tribonds Alex Trebek: “A ruler. A scale. A sphygmomanometer.” Contestant: “What are ‘Things that won’t measure email marketing success,’ Alex!” Alex Trebek: “Correct!” OK, this

How Can I Increase My Domain Authority?
Want your site to be popular with the right audience? Want your content to appear at the top of search results? Want to be known as the “it” site for your industry, services or products?