Category: SEO
How to Combine SEM and SEO to Maximize Your Results
“What is SEM?” “What is SEO?” “Why should I care?” We’re glad you asked! Search engine marketing (SEM) is a paid tactic to promote your website, drive traffic to your site through pay-per-click (PPC) advertising, and
SEO Tips & Tricks If Your Business Has Multiple Locations
Did you know that almost half of all searches on Google are local? It’s true! This means that if you have local SEO (search engine optimization) set up for your company’s multiple locations, you’re gaining significant traffic and
The High Cost Of a Cheap Website – When Years of SEO is Wiped Out
Your good friend’s nephew that is an “IT Wiz.” The offshore provider with fast turnaround. The local consultant with “connections.” The “on the side” or “freelance gig” guy. Your recruiter that has “built a site
What Are Backlinks and How Do I Earn Them?
If you are new to search engine optimization (SEO), you may be wondering what backlinks are. Because they can increase traffic to your website, backlinks may play an important role in your SEO strategy. So, what
Need More Organic Traffic? BARQAR Helped This Company increase by 1,400%
Who doesn’t want more targeted, organic search traffic that leads to customers? We all do. But in a highly competitive digital market, gaining a competitive advantage and winning traffic isn’t always easy. However, with pillar content, BARQAR Marketing helped one company
How to Improve SEO Rankings with Semantic Keywords
So, what exactly are semantic keywords, and what do they have to do with search engine optimization (SEO)? Semantic keywords are conceptually related to the original keyword. Let’s take the keywords “digital marketing.” Semantically related