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Category: SEO

SEO

How to Improve SEO Rankings with Semantic Keywords

So, what exactly are semantic keywords, and what do they have to do with search engine optimization (SEO)? Semantic keywords are conceptually related to the original keyword. Let’s take the keywords “digital marketing.” Semantically related

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Content Marketing

Basic SEO Tips for Your Content Marketing Strategy

Having an integrated marketing strategy maximizes the results of your digital marketing campaign. This means that your search engine optimization (SEO) and content marketing work together to bring traffic to your site. In case you’re new

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PPC

SEO or PPC: Which Is Better?

Q: Which is better: a hammer or a saw? A: It depends on the job! If you need to pound in a nail, you grab a hammer. And if you need wood cut? You use

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SEO

The Impact of Alt Text on Your Website’s SEO

Looking for free ways to improve your search engine rankings? Consider adding alt text to your images. What Is Alt Text? Also referred to as “alternative text,” “alt attribute” or “alt description,” alt text is

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