Sales & Marketing Alignment: How to Create Emotion Throughout Marketing and Sales Cycle

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What are the biggest problems keeping your clients and prospects up at night? What are their personal and business goals? If you understand what their biggest challenges are, you can use marketing and sales messages… Read more »

Sales & Marketing Alignment: Create Value Through the Marketing and Sales Funnel

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The top-performing sales organizations don’t compete on price — they sell value. If you focus on price, you’re in the commodity business. There is no differentiation between your product, or a competitor down the street.… Read more »

Sales & Marketing Alignment: How to Develop a Strong Positioning Message

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What are the biggest problems keeping your clients and prospects up at night? What are their personal and business goals? If you understand what their biggest challenges are, you can use marketing and sales messages… Read more »

Sales & Marketing Alignment: How to Eliminate the Disconnect Between Marketing and Sales

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  The world’s top performing organizations have alignment across the board, especially between sales and marketing. If you’re looking to improve lead generation, sales close ratio and revenue – you need a plan to ensure… Read more »

Happy Halloween!

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Fall is in full swing, and with it comes some of our favorite things including Halloween & trick-or-treating! For your business, this time of year also likely includes putting the final touches on next year’s… Read more »

25 Innovative Ideas for your Business!

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Want to drive more sales? Curious about what fresh ideas are working well for other businesses? Interested in what’s new in the world of marketing? Join us for this exciting (and free) webinar where we will… Read more »

How to Overcome The Top 2 Challenges for Today’s Marketer

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Today’s marketing professionals are tasked with a wide array of goals and objectives. In the past, a job title in “marketing” was often focused on branding. But today’s marketing professionals are involved in a variety… Read more »

Get in on the Pokemon GO Craze!

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Striking while the iron is hot. When a craze sweeps your city, state, region, country or even the world, we need to take a step back and quickly think about how we can relate it… Read more »

Free Webinar: Harnessing The Power of Word of Mouth Marketing

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Want to drive more sales? Create more loyal customers? Turn past clients/customers into raving fans? Word of mouth is a very powerful influencer and when used the right way, can be an amazing marketing and… Read more »

Too Busy for Social Media? Consider These 3 Tips…

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Your time is valuable. And investing time in social media for your business is the key to success, right? (The correct answer is YES!) Simplify social media Yes, you need to invest in social media. But… Read more »