Tag: Search Engine Optimization Buffalo
All About Google Search Essentials and How It Can Help You
Are you familiar with Google Search Essentials? The guidelines provide information on what makes pages, images, videos, and other web-based content eligible to appear and perform well on Google Search. However, even if a page
How to Target and Build More Backlinks
Are you looking for “votes” to help your website rank higher in search engines? Of course! Do you know how to get “votes” for your website without asking visitors for them? One way is through
Marketing Optimization (SEO, CRO, Web Speed Opt) – What Is It?
As a small business owner, you likely have heard the term “marketing optimization” before. You also probably know it’s a good thing. But you might not know why. Marketing optimization involves maximizing the effectiveness of
Preparing Your Marketing Plan for a Recession
As you know, the U.S. is nearing a recession. This means consumers are cutting their spending. So, what does this reduced consumer spending mean for your digital marketing plan? Should you cut your marketing budget?
How to Combine SEM and SEO to Maximize Your Results
“What is SEM?” “What is SEO?” “Why should I care?” We’re glad you asked! Search engine marketing (SEM) is a paid tactic to promote your website, drive traffic to your site through pay-per-click (PPC) advertising, and
SEO Tips & Tricks If Your Business Has Multiple Locations
Did you know that almost half of all searches on Google are local? It’s true! This means that if you have local SEO (search engine optimization) set up for your company’s multiple locations, you’re gaining significant traffic and