Category: Reputation Management
Bad Marketers Ignore Trolls
Smart marketers…closely monitor their online reputation and have a proactive review program in place. Here’s a fun fact for you: 84% of people trust online reviews as much as a personal recommendation. Well, it’s a
Can I Delete a Bad Facebook Review?
Question: “I just had an irrational person leave a bad Facebook review for something we couldn’t control. Can we remove it?” Answer: Technically yes, there are a few things you could do to remove the
INFOGRAPHIC: How Important Are Reviews to Your Business? Even More Important Than You Think!
Nearly 9 out of 10 people trust online reviews as much as peer recommendations. Online reviews have become the new social currency. If you’re business isn’t proactively developing online reviews, it’s time to start (here’s
Happy Halloween!
Fall is in full swing, and with it comes some of our favorite things including Halloween & trick-or-treating! For your business, this time of year also likely includes putting the final touches on next year’s
4 Marketing Lessons from the iPhone 7 Launch
You’ve seen the headlines regarding Apple’s iPhone 7 launch, and the new features the phone will boast. Regardless of whether you’re a fan of Apple or not…you probably have a certain level of respect for
Marketing: Referral vs Inbound vs Direct – Which is the Most Effective?
First, lets define what these three marketing strategies are. I’ll go with Wikipedia here: Referral marketing is a method of promoting services to new customers through referrals, usually by word of mouth. Such referrals often happen