A Guide to Defining Your Target Audience for Ads
Is your digital advertising budget big enough to target every person on the planet? If it were, you wouldn’t be reading this right now! Your products or services are likely intended for a… Read more »
Category: PPC
Google Ads Don’t Have to Be Scary! Here’s How They Work
BOO! As kids (OK, sometimes even as adults), most of us are terrified of those animated Halloween props we see in dark, creepy haunted houses. But when someone turns on the lights, the fear vanishes.… Read more »
Which Would Work Better for Your Business – Facebook Ads or Google Ads?
“I’ll have one of everything!” As kids, most of us dreamed of walking into an ice cream shop and ordering EVERYTHING on the menu. But while that sounds fun, we all know it’s not practical… Read more »
What PPC Advertising Campaign Should You Go With?
Bought a bag of M&Ms recently? The choices are out of control. From caramel and mint to pretzel and peanut butter, the seemingly simple process of choosing the right variety can be a little overwhelming.… Read more »
Slay the Competition with Remarketing
Want to: increase targeted traffic to your website; generate more inbound sales leads; get more customers; and crush your competitors? Remarketing is here to save the day. What is Remarketing? Digital marketing retargeting – also… Read more »
You Know Nothing If You’re Not Re-Engaging Your Digital Audience
“You know nothing!” Ok, perhaps that wording is a bit dramatic, but we really want to drive home how important it is to re-engage your digital audience, those people you worked so hard to attract… Read more »
Here’s Why EVERY Company Should Consider Google Remarketing
Online advertising can be extremely effective — if used the right way. But just like many things today, there are a lot of options. Some of these options might work great for one type of… Read more »
