Bad Marketers Use Words (Too Many of Them)!

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Smart marketing…is concise and focused. Can you explain your value in 10 words or less? Do you use simple language your customers understand – or lots of jargon? Do your marketing communications spark readers’ curiosity… Read more »

Bad Websites Are Immobilized

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Did you know that 56% of all web traffic is from mobile devices? And that number is growing quickly! Unfortunately, many websites are still “immobilized” and not mobile-device friendly. Smart websites…adjust to the device they… Read more »

Bad Websites Are Missing the Call

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The call to action, that is! Does every page of your website offer a chance to convert? Does your website make it easy to be your customer? No? Then you need to revamp your calls… Read more »