Category: Digital Marketing
What Is Instagram Reels? Should I Be Using It?
Move over, TikTok. Instagram recently launched a new feature that’ll give the wildly popular video app a run for its money: Instagram Reels. What Is Instagram Reels? Like TikTok, Instagram Reels enables you to create
Are You Looking Towards Influencers to Build Your Brand?
Remember when you were a kid in school, and you did the experiment with iron filings on a piece of paper, and a magnet underneath? The iron filings would magically move around, following the same
Beyond the Cart: 3 Benefits of Shoppable Posts
Want to turn social media into a virtual store? Shoppable posts may be right for your business. What are shoppable social posts? If you’ve ever scrolled through Instagram or Facebook, you’ve seen those posts that
5 Ways to Optimize Your Facebook Marketing Strategy
Facebook boasts 2.6 billion monthly active users – making it the biggest social network worldwide, and presenting massive opportunities to connect with your target audience. But what’s the best way to find your ideal customers
What Are Micro Moments & How to Use Them
Over the past several months, we’ve reviewed the top 10 digital marketing trends for 2020 and shared ways your business can capitalize on them to better serve your audience, amplify your message and sell more.
My Teenager Uses Messaging Apps – Should My Business?
It’s a valid question! For many teenagers, messaging apps like Snapchat are as essential as oxygen (or so they’d have you believe). But just because chat apps are immensely popular with younger cohorts, it doesn’t
