Category: Digital Marketing
How to Evaluate Your 2020 Digital Strategy and Plan for 2021
It’s December once again: Time to look back…and plan for 2021! While many of us would like to forget 2020 happened, learning from the past makes the future even better. Here’s how to apply this
Facebook Pixel 101: What You Need to Know
Wouldn’t it be great if you could show ads to people on Facebook who have already visited your website…or use the social media giant to find new leads or customers? Oh, wait – you CAN.
What Is Instagram Reels? Should I Be Using It?
Move over, TikTok. Instagram recently launched a new feature that’ll give the wildly popular video app a run for its money: Instagram Reels. What Is Instagram Reels? Like TikTok, Instagram Reels enables you to create
Are You Looking Towards Influencers to Build Your Brand?
Remember when you were a kid in school, and you did the experiment with iron filings on a piece of paper, and a magnet underneath? The iron filings would magically move around, following the same
Beyond the Cart: 3 Benefits of Shoppable Posts
Want to turn social media into a virtual store? Shoppable posts may be right for your business. What are shoppable social posts? If you’ve ever scrolled through Instagram or Facebook, you’ve seen those posts that
5 Ways to Optimize Your Facebook Marketing Strategy
Facebook boasts 2.6 billion monthly active users – making it the biggest social network worldwide, and presenting massive opportunities to connect with your target audience. But what’s the best way to find your ideal customers
