These Are the Keys to a Successful Marketing Campaign

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Ready…FIRE! Aim. You’d never hit a bullseye with that approach, right? On the shooting range, there’s little consequence if you miss your mark. But when it comes to your company’s marketing, failing to take proper… Read more »

Google Ads Don’t Have to Be Scary! Here’s How They Work

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BOO! As kids (OK, sometimes even as adults), most of us are terrified of those animated Halloween props we see in dark, creepy haunted houses. But when someone turns on the lights, the fear vanishes.… Read more »

A Quick Analysis of Google’s “People Also Search For” Box

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If you use Google, you’re probably familiar with its “People also ask,” “Related search” and “Searches related to” features. Each tries to provide additional relevant queries for your search. But have you seen “People also… Read more »

A Recipe for Success: Digital Ingredients for Restaurants

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No matter what kind of restaurant you own, success starts with great recipes – for food AND marketing! As a restauranteur, you put a ton of effort into controlling the end product you put on… Read more »

Drive Traffic to Your Website – Without SEO

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SEO: We blog about it a lot: Old School vs New School SEO Technical SEO – Why Is It Important? How to Optimize Your Site for Voice Search Why? Because it’s one of the best… Read more »

Are You Using Facebook Ads Effectively?

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What’s the difference between a Facebook ad campaign that generates a 1,000x ROI – and one that falls flat on its face? Know-how! And that’s what you’ll find in today’s post. Facebook has enormous advertising… Read more »

How Yelp Is Changing the Restaurant & Catering Industry

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We’ve been Yelpified! User reviews on sites like Yelp have a huge impact on the restaurant and catering industry. So much so that online reviews can now either make or break your business: In one… Read more »

What PPC Advertising Campaign Should You Go With?

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Bought a bag of M&Ms recently? The choices are out of control. From caramel and mint to pretzel and peanut butter, the seemingly simple process of choosing the right variety can be a little overwhelming.… Read more »

Someone Send a Raven – Display Ads Work!

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Haven’t received the message yet? Then let us be the first to tell you: Display ads work! Forgive the Game of Thrones reference, but display ads are an extremely effective (and cost-effective) marketing tool. So… Read more »

Slay the Competition with Remarketing

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Want to: increase targeted traffic to your website; generate more inbound sales leads; get more customers; and crush your competitors? Remarketing is here to save the day. What is Remarketing? Digital marketing retargeting – also… Read more »