Drive Traffic to Your Website – Without SEO

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SEO: We blog about it a lot: Old School vs New School SEO Technical SEO – Why Is It Important? How to Optimize Your Site for Voice Search Why? Because it’s one of the best… Read more »

Are You Using Facebook Ads Effectively?

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What’s the difference between a Facebook ad campaign that generates a 1,000x ROI – and one that falls flat on its face? Know-how! And that’s what you’ll find in today’s post. Facebook has enormous advertising… Read more »

How Yelp Is Changing the Restaurant & Catering Industry

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We’ve been Yelpified! User reviews on sites like Yelp have a huge impact on the restaurant and catering industry. So much so that online reviews can now either make or break your business: In one… Read more »

What PPC Advertising Campaign Should You Go With?

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Bought a bag of M&Ms recently? The choices are out of control. From caramel and mint to pretzel and peanut butter, the seemingly simple process of choosing the right variety can be a little overwhelming.… Read more »

Someone Send a Raven – Display Ads Work!

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Haven’t received the message yet? Then let us be the first to tell you: Display ads work! Forgive the Game of Thrones reference, but display ads are an extremely effective (and cost-effective) marketing tool. So… Read more »

Slay the Competition with Remarketing

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Want to: increase targeted traffic to your website; generate more inbound sales leads; get more customers; and crush your competitors? Remarketing is here to save the day. What is Remarketing? Digital marketing retargeting – also… Read more »

You Know Nothing If You’re Not Re-Engaging Your Digital Audience

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“You know nothing!” Ok, perhaps that wording is a bit dramatic, but we really want to drive home how important it is to re-engage your digital audience, those people you worked so hard to attract… Read more »

Buffalo Sales and Marketing (SmarTech) Panel Discussion with Paul Teshima

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  I had the pleasure of attending the SmarTech2018 networking event and panel discussion last night with some innovative thinkers in the sales, marketing and technology space. One the panel were: Charlie Locke, VP of… Read more »

What Do Your Website Visitors Want to Read? Survey Says…

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Want to improve search results? Want to rank higher in Google? Want to get more website traffic? Want to drive more leads? Yes, yes, yes and HELL YES! Those are some simple questions that every… Read more »

Bad Marketers Have an Image Problem

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Or, should we say, a “lack of image” problem! Smart Marketing … uses compelling images to capture attention and improve conversions. We live in a visual world, and with good reason: We’re wired to understand… Read more »