Bad Marketers … ARE LACKING (Blogs, Content and SEO Value)

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Smart Marketing … Is Fresh, Relevant and Gives People a Reason to Learn More Did you know blogging and adding fresh content to your website is the key to improving your search engine rankings? Google… Read more »

Bad Marketers…ARE SELF-CENTERED. Here’s How a Small Change to Website Copy Can Have a HUGE Impact on ROI.

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(“We, We, We” Is Only for the Three Little Pigs) Smart marketing…is “you” focused. Here’s a fun little exercise: Open your website Count the number of times it uses “we” on the homepage Look at… Read more »

Bad Websites … ARE (IM)MOBILIZED. Are You Following These 5 Keys to a Great Mobile Website?

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Smart websites…adjust to the device they are viewed on. Let’s do some quick role-playing. Imagine yourself of one these situations: Situation 1: Small retail shop owner in a tourist area. You have a quaint little… Read more »

INFOGRAPHIC: How Important Are Reviews to Your Business? Even More Important Than You Think!

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Nearly 9 out of 10 people trust online reviews as much as peer recommendations. Online reviews have become the new social currency. If you’re business isn’t proactively developing online reviews, it’s time to start (here’s… Read more »

Bad Websites … ARE MISSING THE CALL (to-action)

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Smart marketing…uses strong calls-to-action to drive results. Does every page of your website offer a chance to convert? Does your website make it easy to be your customer? Is your website an extension of your… Read more »

The Benchmark Group – Developing, Acquiring, and Managing Real Estate Since 1983

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Welcome to quality, integrity, and value! The Benchmark Group’s mission is to: Use a value discipline in acquiring and developing prime real estate, while offering investors an attractive return with minimal exposure to risk, and… Read more »

Arbeit Software – Collections Auto Dialer Software

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Arbeit Software was created by collection agency owners who were tired of losing money because of collections auto dialer software that dropped calls and frequently went down. So they built their own to improve campaign… Read more »

Top BARQAR Marketing Webinars in 2016

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In 2016, BARQAR Marketing took an active role in providing a wealth of free marketing education resources. Part of this effort included free digital marketing webinars. Here is a list of our top 5 free marketing… Read more »

Neilson Report: TV Viewership Among Millennials Sees Drastic Decline

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Advertising on TV? You might want to reconsider your budget allocation for 2017 if part of your audience includes the Under-50 crowd. And you seriously need to reconsider if you target millennials! Neilson’s Latest Viewing… Read more »

Top Marketing Education Blogs From 2016

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2016 was a year of a lot of change in digital marketing and social media marketing. To help keep everyone up to speed we produced a LOT of great content.From our free marketing education webinar… Read more »