Tag: Benefits of Content Marketing
Why Should I Be Using UGC (User-Generated Content)?
You’re a smart marketer. You have a clearly defined content strategy that pulls customers to your brands message, amplifies your reach, influences purchase decisions and ultimately generates more business. Week in and week out, you
Should “First Place” be the Ultimate Goal?
Humor me for a moment and pretend your business is a pizza restaurant. You make great food, and business is going well…but it can always be better. You decide to hire someone to do your
The Biggest Barriers to Content Marketing Success
In our last post, we took a look at the most important goals of content marketing. We found that content marketing is a proven way to increase exposure, drive more impressions, build engagement, and drive
How do your content marketing goals align with other marketers?
Content marketing is a proven way to increase exposure, drive more impressions, build engagement, and drive sales (if done properly). But not every company has the same strategy and goals. And as crazy as it