Category: Healthcare
Branding Lessons from the Savannah Bananas
You may be wondering what a college summer baseball team has to do with branding. As it turns out, plenty. After professional baseball failed for 90 years in Savannah, GA, Jesse Cole created a plan
How to Effectively Market Your Business in a Recession
Are you wondering whether you should market your business in a recession? The answer depends on whether you want your business to continue. (Obviously, yes!) The reality is that if you aren’t visible, your clients
Best Ways to Market a Pediatric Practice
As you know, two methods of growing your pediatric practice are word-of-mouth and referrals. However, both of these practices tend to be beyond your control. This is why other opportunities to drive awareness with your
Pediatric Practice Marketing – A Case Study on Pediatric Practice Growth
Traditionally, growing your pediatric practice relied on word-of-mouth and referrals. The challenge with both of those is they are often out of your control as a practice manager. But there are other opportunities to drive
Happy Halloween!
Fall is in full swing, and with it comes some of our favorite things including Halloween & trick-or-treating! For your business, this time of year also likely includes putting the final touches on next year’s
Here’s Why your Online Advertising Needs to be Targeted
Did you know that your Facebook online advertising could appear in front of “physicians in Topeka, Kansas” or “females, 40-45, in New York City”? One of the best features when it comes to online advertising