Tag: PPC Advice
How to Choose the Right Keywords for Your PPC Ads
Are you using pay-per-click (PPC) ads as part of your digital marketing campaigns? If not, you might want to! PPC ads are displayed on the first results page when a user searches for a related
Some Potential Trends for PPC in 2023
Are you including pay-per-click (PPC) advertising in your marketing plan for 2023? If not, you should be! PPC advertising remains one of the most effective ways to build your business. In fact, certain categories are
Here’s Why SEO Is a Process and It’s Never DONE
Your website may be ranking high in search engine results pages (SERPs). You might be reaching your key milestones. If so, congratulations! Your hard work is paying off. Now, you need to focus on improving
Preparing Your Marketing Plan for a Recession
As you know, the U.S. is nearing a recession. This means consumers are cutting their spending. So, what does this reduced consumer spending mean for your digital marketing plan? Should you cut your marketing budget?
Best Ways to Market a Pediatric Practice
As you know, two methods of growing your pediatric practice are word-of-mouth and referrals. However, both of these practices tend to be beyond your control. This is why other opportunities to drive awareness with your
Google Ads Don’t Have to Be Scary! Here’s How They Work
BOO! As kids (OK, sometimes even as adults), most of us are terrified of those animated Halloween props we see in dark, creepy haunted houses. But when someone turns on the lights, the fear vanishes.