Tag: email marketing
Are Your Emails Being Captured by Spam Filters?
In your B2B marketing, you face a lot of competition to get your emails read. You definitely don’t want them to end up in a spam folder and not be read by a prospect or
2021 Email Marketing Trends That Might Shock You
Email marketing in 2021 has introduced lots of creative ways to connect with your customers. With more customers working from home and shopping online, there’s a greater need than ever to reach out to them
3 Ways to Improve Your Email Marketing Strategy
Email marketing is a true digital marketing workhorse: Usage continues to grow. The number of email users worldwide stands at 4.03 billion, and by 2024, this figure is projected to grow to 4.48 billion.
Track These 6 Email Marketing KPIs
Time for a little Jeopardy make believe: Category: Digital Marketing Tribonds Alex Trebek: “A ruler. A scale. A sphygmomanometer.” Contestant: “What are ‘Things that won’t measure email marketing success,’ Alex!” Alex Trebek: “Correct!” OK, this
4 Tips for a Successful Email Marketing Campaign
How many emails have you received this week? Dozens? Hundreds? More? We’re inundated with email – so much so that you may think, “What’s the point in using it for marketing?” But we’re going to
Email vs. Cold Calling
To dial or type? THAT is the (marketing) question. On the one hand, statistics shared by HubSpot extol the virtues of email marketing: 59% of respondents say marketing emails influence their purchase decisions. More than
