Tag: Digital Marketing Buffalo
A Quick Analysis of Google’s “People Also Search For” Box
If you use Google, you’re probably familiar with its “People also ask,” “Related search” and “Searches related to” features. Each tries to provide additional relevant queries for your search. But have you seen “People also
Schema and SEO – Do They Go Hand in Hand?
Schema. Structured data. Microdata. Oh my! As online marketing experts, we know that staying on top of SEO best practices requires continual learning – lots and lots of it. And we’re here to help. Today,
Someone Send a Raven – Display Ads Work!
Haven’t received the message yet? Then let us be the first to tell you: Display ads work! Forgive the Game of Thrones reference, but display ads are an extremely effective (and cost-effective) marketing tool. So
Slay the Competition with Remarketing
Want to: increase targeted traffic to your website; generate more inbound sales leads; get more customers; and crush your competitors? Remarketing is here to save the day. What is Remarketing? Digital marketing retargeting – also
Here’s Why EVERY Company Should Consider Google Remarketing
Online advertising can be extremely effective — if used the right way. But just like many things today, there are a lot of options. Some of these options might work great for one type of
Bad Marketers are Blind (to Web Analytics)
Smart Marketing … uses web analytics to make better decisions. For managers of retail stores, restaurants and physicians’ offices, it’s easy to monitor how many visitors come into your location. But website visitors? You can’t
