Tag: Digital Marketing Buffalo

What Are Backlinks and How Do I Earn Them?
If you are new to search engine optimization (SEO), you may be wondering what backlinks are. Because they can increase traffic to your website, backlinks may play an important role in your SEO strategy. So, what

SEO vs. SEM – Is There a Difference?
Are search engine optimization (SEO) and search engine marketing (SEM) different things? Of course! Otherwise, they’d have the same name. Haha! RELATED READING What Is SEO A/B Testing and How Can It Benefit Me? – BARQAR 5

Build Your Online Presence with Google My Business
When it comes to online marketing, you definitely want Google as a partner. When customers can quickly and conveniently access the information they need about your company, they’re more likely to do business with you.

I Need More Business, Would Google Ads Benefit Me?
If you haven’t tried Google Ads, you may want to. As the most widely used search engine, Google can reach almost any target audience for your products/services. The question is whether a Google Ads campaign

What Can Facebook Target with Its Advertising?
Facebook is a marketer’s dream. It offers: Unprecedented access. Facebook is the biggest social network worldwide, boasting 2.41 billion monthly active users. The average Facebook user clicks on 8 ads per month and spends more

Help! I Don’t Know What Keywords to Rank for…
At BARQAR, we hear pleas like these every week. And we feel your frustration! SEO is a moving target, and Google is notoriously secretive about just what keywords and other ranking factors will help you