Tag: Creating a Value Proposition
Marketing Tips
Simple Steps to Craft Your Business’ Positioning Message
As you know, having a strong brand is important for competing in any market. After all, companies with a strong brand benefit from greater customer loyalty, an improved image, and a relatable identity. They also
May 5, 2021
No Comments
Marketing Tips
What Is a Positioning Message?
Crouch in the northwest corner of the room, facing the wall, with your eyes closed and your arms covering your head. Well, that’s ONE kind of positioning message…but not the kind this post is about.
July 10, 2018
1 Comment
Smart Marketing
Bad Marketers Have No Value (Proposition)
Smart Marketing … is built around a strong value proposition. The term “value proposition” may be marketing jargon, but trying to drive sales without a well-defined one is like trying to drive a car
June 27, 2018
No Comments
