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Tag: Buffalo Marketing Agencies

Smart Marketing

Bad Websites Are Missing the Call

The call to action, that is! Does every page of your website offer a chance to convert? Does your website make it easy to be your customer? No? Then you need to revamp your calls

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Blogging

Bad Marketers Lack Appeal

Emotional appeal, that is. Smart marketing…uses emotions to create a response. The way customers remember an experience impacts how they rate it. And you know what dramatically affects the way customers remember experiences with your

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Content Marketing

Bad Marketers Have an Image Problem

Or, should we say, a “lack of image” problem! Smart Marketing … uses compelling images to capture attention and improve conversions. We live in a visual world, and with good reason: We’re wired to understand

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Content Marketing

Bad Marketers are Copycats

They only use other people’s content! Smart marketers…write and post original ideas. While it’s perfectly fine to share other people’s content from time to time, at least two-thirds of your posts (on social media and

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