Tag: B2B Marketing
Some Potential Trends for PPC in 2023
Are you including pay-per-click (PPC) advertising in your marketing plan for 2023? If not, you should be! PPC advertising remains one of the most effective ways to build your business. In fact, certain categories are
New Updates Coming to LinkedIn in 2023
Have you been paying attention to the updates LinkedIn is launching this year? The new features include improved video accessibility and updates to job search, post scheduling and content analytics. Capitalizing on these LinkedIn updates
Branding Lessons from the Savannah Bananas
You may be wondering what a college summer baseball team has to do with branding. As it turns out, plenty. After professional baseball failed for 90 years in Savannah, GA, Jesse Cole created a plan
No More Third-Party Cookies? What It Means for Your Marketing Strategy
Question: What do kids and marketers have in common? Answer: They love cookies! Marketers use cookies to track website visitors, improve the user experience (UX) and collect data that helps target ads to the right audiences.
How a B2B Marketing Agency Can Save You Money
Are you a B2B company that wants to increase revenue? Are you looking for the latest digital marketing techniques that get results? Do you want to stay within budget while increasing your ROI? If so,
Can Competitors Actually Help Improve Your Marketing Results?
Of course, competition is healthy for your business. It keeps you busy finding ways to better serve your customers so they keep buying from you instead of someone else. Your direct competitors probably are after
