Why Small Companies Fear Social Media (And Why They Shouldn’t!)

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Social media doesn’t need to be scary. It’s an awesome resource that small businesses of all kinds can use to strengthen and promote their brand while sharing valuable resources and targeting their key audiences, driving… Read more »

Here’s What’s Happening in Buffalo – July 2016

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In honor of our countries’ independence, July should be the month of exploration and breaking free from the norm! Luckily, July is jam-packed with unique activities that speak to Buffalo’s diverse nature; so if you… Read more »

Free Webinar: Harnessing The Power of Word of Mouth Marketing

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Want to drive more sales? Create more loyal customers? Turn past clients/customers into raving fans? Word of mouth is a very powerful influencer and when used the right way, can be an amazing marketing and… Read more »

Become a Ghostbuster!

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Who’s The Client Gonna Call? Crash. Boom. Thud. Hear that sound? It’s a problem happening – a process breaking, a missed deadline, an unexpected absence in your client’s office. They need help, now! But, who… Read more »

Too Busy for Social Media? Consider These 3 Tips…

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Your time is valuable. And investing time in social media for your business is the key to success, right? (The correct answer is YES!) Simplify social media Yes, you need to invest in social media. But… Read more »

5 Marketing Lessons from Game of Thrones

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When you’re just sitting on the couch, binge-watching your favorite shows, you might feel guilty and think you should be getting something accomplished. But if you pay attention, you just might learn something you can… Read more »

Top 10 Benefits of Effective Social Media Marketing

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Social Media Examiner recently released their 2016 Social Media Marketing Industry Report. The report shares insight from over 5,000 marketing professionals and takes a closer look at social media marketing. One of the questions they… Read more »

Buffalo Happenings: Things to do June 2016

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Summer is in full swing, and June seems like it is brimming with endless possibilities. The weather is warm (usually!), and the end of summer is not even a thought at this point… Whether you’re… Read more »

8 Small Business Marketing Challenges – And How to Overcome Them!

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According to a recent Salesfusion survey of nearly 700 business-to-business marketers from small businesses (those with under $100 million in yearly revenue), building higher-quality leads is the biggest challenge. The survey findings outline 8 key areas… Read more »

Don’t Ignore Millennials In Your Email Marketing Strategy

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You probably read that headline and thought, “Wait, millennials read emails? They don’t just text and use social media?” A recent study by Adestra shows that yes, they do read emails. Let’s look at some… Read more »