So, you’re passionate about marketing, right? There are so many theories and strategies; it’s hard to stay focused, right? Wrong! Inbound marketing has just one focus, mastering your relationship with your customers. Below are 3… Read more »
As marketers, we always want to earn the attention of key decision makers. But those key decision makers, the c-level executives leading companies, are pressed for time and are pulled in many different directions. When… Read more »
Commercials are a facet of the advertising industry we’ve all been inundated with. They try to capture our eight-second attention span with something flashy, catchy, or interesting that will linger with us. And while I… Read more »
Today’s marketing professionals are tasked with a wide array of goals and objectives. In the past, a job title in “marketing” was often focused on branding. But today’s marketing professionals are involved in a variety… Read more »
How do people choose one business over another? It’s not with a blindfold and a dart! People now look for social proof, and validation they are making the right decision. From choosing a restaurant to… Read more »
Striking while the iron is hot. When a craze sweeps your city, state, region, country or even the world, we need to take a step back and quickly think about how we can relate it… Read more »
Want to drive more sales? Create more loyal customers? Turn past clients/customers into raving fans? Word of mouth is a very powerful influencer and when used the right way, can be an amazing marketing and… Read more »
Who’s The Client Gonna Call? Crash. Boom. Thud. Hear that sound? It’s a problem happening – a process breaking, a missed deadline, an unexpected absence in your client’s office. They need help, now! But, who… Read more »
In our last two posts, we took a look at the most important goals of content marketing and the biggest barriers to content marketing success. We found that content marketing is a proven way to increase… Read more »
In our last post, we took a look at the most important goals of content marketing. We found that content marketing is a proven way to increase exposure, drive more impressions, build engagement, and drive… Read more »
