How many times have you used the Internet to search for a local business?

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That was a question asked in a recent survey from BrightLocal. The results are really interesting and highlight a few key takeaways that local businesses need to pay attention too.  Let’s take a closer look:… Read more »

Tips for Optimizing your TripAdvisor Listing

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No matter where or why people travel, two things are certain: They need to eat. They need a place to stay. Where do they go to get local hotel and restaurant recommendations? You guessed –… Read more »

The Yelp Effect

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When you want to choose a restaurant, retailer or even a realtor, where do find reviews and recommendations? (That’s 5 “r”s, in case you were wondering.) One word: Yelp! With a monthly average of 83… Read more »

5 Ways to Use Twitter for B2B Lead Generation

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Twitter is a great, simple platform to use for social engagement. But whether it’s the 140 character limit, challenges with building a following, or just unwillingness to try, many businesses don’t use Twitter to its… Read more »

Video: How to Amplify Word of Mouth Marketing Through Social Media

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In this webinar, BARQAR Marketing shows businesses how to use social media to amplify word-of-mouth marketing, build more awareness, enhance visibility and generate more inbound leads.   Video Transcript: 0:00good morning and thank you so… Read more »

6 Secrets for Building a Kick-Ass Email Marketing List

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Trying to build your business with an email database that’s too small? Out of date? Full of invalid addresses? It’s the equivalent of shouting into a vacuum. Sure, the process of building a strong list… Read more »

Webinar: Using Social Media to Take Word-of-Mouth Marketing to The Next Level

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Update: You missed the live webinar; but lucky for you we recorded it.  View the full on-demand webinar now> Free Webinar: Using the Power of Social Media to Take Word-of-Mouth Marketing to The Next Level… Read more »

Want More Online Reviews?

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Want More Online Reviews? (Spoiler Alert: You Should!) But what’s the simplest solution? When you own a business, you know that online customer reviews are very influential. From Yelp to Healthgrades, Angie’s List to Facebook,… Read more »

Online Hotel Reviews: More Important than Cost when Booking a Room!

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Online hotel reviews are increasingly having an impact on room demand and appear to be responsible for rate swings of more than 10%, according to reports published by the Cornell University School of Hotel Administration.… Read more »

The Spend on Dining Out Hit an All-Time High – Are You Poised to Take Advantage

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A few short years ago we were in the middle of the recession. Bargain hunters turned to low-cost grocery chains and became amateur extreme couponers to save a few bucks on their trip to the… Read more »