Become a Ghostbuster!

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Who’s The Client Gonna Call? Crash. Boom. Thud. Hear that sound? It’s a problem happening – a process breaking, a missed deadline, an unexpected absence in your client’s office. They need help, now! But, who… Read more »

What Form of Content Marketing Gets the Best Results?

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In our last two posts, we took a look at the most important goals of content marketing and the biggest barriers to content marketing success. We found that content marketing is a proven way to increase… Read more »

The Biggest Barriers to Content Marketing Success

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In our last post, we took a look at the most important goals of content marketing. We found that content marketing is a proven way to increase exposure, drive more impressions, build engagement, and drive… Read more »

How do your content marketing goals align with other marketers?

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Content marketing is a proven way to increase exposure, drive more impressions, build engagement, and drive sales (if done properly). But not every company has the same strategy and goals. And as crazy as it… Read more »

Too Busy for Social Media? Consider These 3 Tips…

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Your time is valuable. And investing time in social media for your business is the key to success, right? (The correct answer is YES!) Simplify social media Yes, you need to invest in social media. But… Read more »

5 Marketing Lessons from Game of Thrones

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When you’re just sitting on the couch, binge-watching your favorite shows, you might feel guilty and think you should be getting something accomplished. But if you pay attention, you just might learn something you can… Read more »

Top 10 Benefits of Effective Social Media Marketing

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Social Media Examiner recently released their 2016 Social Media Marketing Industry Report. The report shares insight from over 5,000 marketing professionals and takes a closer look at social media marketing. One of the questions they… Read more »

Outfox Your Email Competition

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If you’re anything like me, you get a lot of emails over the course of a single day. For me, that number often reaches the triple digit mark. Those emails range from email newsletters to… Read more »

Cracker Jack Changed their Prizes – What Can We Learn From It?

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Fans of the beloved baseball snack Cracker Jack were taken aback a few weeks ago when Frito-Lay announced that the miniature prizes we’ve known for years would no longer be a part of its product.… Read more »

8 Small Business Marketing Challenges – And How to Overcome Them!

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According to a recent Salesfusion survey of nearly 700 business-to-business marketers from small businesses (those with under $100 million in yearly revenue), building higher-quality leads is the biggest challenge. The survey findings outline 8 key areas… Read more »