Author: Jennifer Wills
5 Ways that Podcasting Can Help Drive Business
Do you use podcasting to help drive business? If not, you should consider it! Podcasting helps expand your brand’s reach in today’s digital landscape. Including this tool in your marketing plan helps you interact with
How to Use YouTube Shorts for Business
Would you like to engage with your target audience to build brand loyalty, drive growth, and generate word-of-mouth recommendations? If so, you should try YouTube Shorts! YouTube Shorts are videos that typically last up to
How to Create a Strong Personal Brand and Why It’s So Important
There’s a lot of buzz about creating a strong personal brand. Are you wondering why everyone’s talking about it? Personal branding involves how an individual markets him- or herself and their business or career as
Start, Keep, Kill – How to Evaluate Your Marketing Experiences
Do you know how to evaluate your marketing experiences to decide what you should keep, start, and kill? Effectively tracking and monitoring your campaigns helps determine their progress over time. Properly interpreting the data helps
What Is Influencer Marketing and How Do You Identify the Right Influencers in Your Industry?
Influencer marketing uses social media to provide endorsements and product mentions from individuals who are viewed as experts within their niche and have a dedicated following. This marketing fosters authentic connections with an audience to
What Marketing Data Should You Look at to Help Determine Your Strategy for 2024?
Are you having difficulty understanding what marketing data you should be looking at to help determine your strategy for 2024? If so, we’re here to help! Analyzing the marketing data from your campaigns helps determine
