Formula 1 Racing is a Sport of Precision

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Teams spend hundreds of millions of dollars each year to produce the best on-track product that they can. The ultimate goal of all this expense? Win a drivers’ or constructors’ championship at the end of… Read more »

Measuring your Action!

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Measuring conversions on social media is becoming increasingly important to me.When evaluating a social strategy, one of the leading metrics that I take note of is how many website visitors are coming from social media… Read more »

New Facebook Reactions and Your Social Media Marketing

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Like.  For 7 years, Facebook users have had one very specific way to tell friends, family, public figures, and companies how they feel about a shared update. Like. Sure, Facebook users could leave a comment… Read more »

Why You Should Verify Your Company’s Facebook Page

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It almost goes without saying, but within the competitive Facebook space, every inch you can gain over the competition helps.Toward the end of 2015, Facebook began to roll out verification status for pages. And, while… Read more »