How Barenaked Ladies Made me Ignore My Principles

Posted by

I used to be an avid CD buyer (remember those?), and I used to shop at a big box retailer, let’s call them Big Blue, with some regularity. Now, mention Big Blue to me and… Read more »

Formula 1 Racing is a Sport of Precision

Posted by

Teams spend hundreds of millions of dollars each year to produce the best on-track product that they can. The ultimate goal of all this expense? Win a drivers’ or constructors’ championship at the end of… Read more »

How Doctors Should Deal with Negative Reviews

Posted by

Consumers often rely on the opinions of others when making decisions to purchase a certain car, go to a specific restaurant or, yes, visit a particular doctor. According to Zendesk, a customer service software platform,… Read more »

Why Doctors Should Encourage Online Reviews

Posted by

As soon as we were ushered into the Digital Age, online reviews & review sites started popping up everywhere…. Why?… because people love to be critics, praising great products & services and, yes, tearing down… Read more »

How Low is Too Low of a Rating?

Posted by

(cue the Limbo Rock) Just how low can your online ratings go… …before you start losing customers? Research from a variety of sources shows that the vast majority of consumers will not use a local… Read more »