Formula 1 Racing is a Sport of Precision

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Teams spend hundreds of millions of dollars each year to produce the best on-track product that they can. The ultimate goal of all this expense? Win a drivers’ or constructors’ championship at the end of… Read more »

Does Your Content Marketing Strategy Lack Action?

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You hear it more and more, and you see your competitors blogging. Content is king, and content is everywhere. You’ve launched your own blogging program, because it helps to fulfill your goals of driving traffic,… Read more »

Watch Your Tone!

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WATCH YOUR TONE YOUNG MAN! I used to hear that a lot growing up….and I’m betting some of you did too!  But now a days, instead of conjuring up memories of being grounded, I’m reminded… Read more »

5 Steps to Differentiate Your Business

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Are you looking for a way to differentiate your business from the 20 other (or more) similar companies in your market? Maybe you’re in an industry like Restaurants where there are literally hundreds of local… Read more »

December in Buffalo: 60+ Degrees and What it Means for Your Marketing

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Buffalonians have been enjoying spring in December.  Though we suffer an undeserved reputation as a yearlong frozen tundra (OK, we’ve had a few spectacular storms), we’ve taken advantage of the milder temperatures and record-breaking lack… Read more »

Why Doctors Should Encourage Online Reviews

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As soon as we were ushered into the Digital Age, online reviews & review sites started popping up everywhere…. Why?… because people love to be critics, praising great products & services and, yes, tearing down… Read more »

Drive Your Auto Repair Business with Online Reviews!

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For those of us who aren’t well-versed in the intricacies of anti-lock brakes, having a “car guy” can be crucial – the same as having a long-time physician or a friend that is an attorney.… Read more »

Online Reviews: A Vital Part of Marketing Your Small Business!

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Part of marketing your small businesses almost always includes providing a web site on which potential customers can find out more about the product and/or place an order. When someone comes to your site, you… Read more »

The Internet is the MOST POPULAR WAY to Find Attorneys!

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Millions of People Seek Attorney Services Every Year! In any given year, roughly 58 million people seek an attorney!1 That’s a lot of potential billable hours just waiting for you to capture! The question is…how… Read more »

To Be Seen on the Map, You Must BE on the Map

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Want your business shielded in an invisibility cloak? We didn’t think so. But if you’re not listed on Google Maps, your business may be tough to find. Let’s face it: people are lazy when they… Read more »