Happy Halloween!

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Fall is in full swing, and with it comes some of our favorite things including Halloween & trick-or-treating! For your business, this time of year also likely includes putting the final touches on next year’s… Read more »

4 Marketing Lessons from the iPhone 7 Launch

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You’ve seen the headlines regarding Apple’s iPhone 7 launch, and the new features the phone will boast. Regardless of whether you’re a fan of Apple or not…you probably have a certain level of respect for… Read more »

Marketing: Referral vs Inbound vs Direct – Which is the Most Effective?

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First, lets define what these three marketing strategies are.  I’ll go with Wikipedia here: Referral marketing  is a method of promoting services to new customers through referrals, usually by word of mouth.  Such referrals often happen… Read more »

Are Your Emails Legal?

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Are the emails your company is sending out legal? Believe it or not in some countries you could face prison time for sending unsolicited emails or spam.  Another country could impose a $10 million fine… Read more »

Become a Social Media Superhero!

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Are you the person in your office in charge of your company’s online presence? Are you expected to post updates faster than a speeding bullet or to overcome competing pictures of cute kittens & kids… Read more »

Why Buying a Stethoscope Doesn’t Make you a Doctor

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Commercials are a facet of the advertising industry we’ve all been inundated with. They try to capture our eight-second attention span with something flashy, catchy, or interesting that will linger with us. And while I… Read more »

How to Overcome The Top 2 Challenges for Today’s Marketer

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Today’s marketing professionals are tasked with a wide array of goals and objectives. In the past, a job title in “marketing” was often focused on branding. But today’s marketing professionals are involved in a variety… Read more »

How to Win More Customers Online – Free Webinar on SEO & Social Media Succes

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How do people choose one business over another? It’s not with a blindfold and a dart! People now look for social proof, and validation they are making the right decision. From choosing a restaurant to… Read more »

Become a Ghostbuster!

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Who’s The Client Gonna Call? Crash. Boom. Thud. Hear that sound? It’s a problem happening – a process breaking, a missed deadline, an unexpected absence in your client’s office. They need help, now! But, who… Read more »

Too Busy for Social Media? Consider These 3 Tips…

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Your time is valuable. And investing time in social media for your business is the key to success, right? (The correct answer is YES!) Simplify social media Yes, you need to invest in social media. But… Read more »