Happy Halloween!

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Fall is in full swing, and with it comes some of our favorite things including Halloween & trick-or-treating! For your business, this time of year also likely includes putting the final touches on next year’s… Read more »

Here’s Why your Online Advertising Needs to be Targeted

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Did you know that your Facebook online advertising could appear in front of “physicians in Topeka, Kansas” or “females, 40-45, in New York City”? One of the best features when it comes to online advertising… Read more »

4 Marketing Lessons from the iPhone 7 Launch

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You’ve seen the headlines regarding Apple’s iPhone 7 launch, and the new features the phone will boast. Regardless of whether you’re a fan of Apple or not…you probably have a certain level of respect for… Read more »

25 Innovative Ideas for your Business!

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Want to drive more sales? Curious about what fresh ideas are working well for other businesses? Interested in what’s new in the world of marketing? Join us for this exciting (and free) webinar where we will… Read more »

Make Your Blog Stand out in a Crowd!

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With more and more companies realizing the benefits of blogging & content marketing, are you wondering how blogging can make your business unique? Blogging is a key component of your content marketing strategy. It boosts… Read more »

Doing it Disney Style

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Want to make your business as successful as possible?  The key to every successful business are happy customers.  So step up your customer service by injecting a little Disney magic into their experience. Recently, one… Read more »

Marketing: Referral vs Inbound vs Direct – Which is the Most Effective?

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First, lets define what these three marketing strategies are.  I’ll go with Wikipedia here: Referral marketing  is a method of promoting services to new customers through referrals, usually by word of mouth.  Such referrals often happen… Read more »

Should “First Place” be the Ultimate Goal?

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Humor me for a moment and pretend your business is a pizza restaurant. You make great food, and business is going well…but it can always be better. You decide to hire someone to do your… Read more »

The Lesser of 2 Customer Service Evils

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Which would you rather have: bad customer service or incompetent customer service? Yikes – how about neither? Customer service guru Shep Hyken recently wrote a great post on the difference between bad and incompetent service.… Read more »

Involve your Team in Social Strategy!

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If you’re using social media – you’re already on the right track! Social is a key way to build your company’s online reputation and presents a lot of opportunity to promote your brand and engage… Read more »